Jaclyn Sienna India, the visionary behind the exclusive travel agency Sienna Charles, is an expert in arranging luxurious trips around the world for the ultra-rich, including Wall Street tycoons, tech icons and film industry moguls who spare no expense.
However, note that even the most affluent travelers often fall into a common trap that plagues many vacationers: choosing destinations just because they are popular or are expected to gain popularity on social media platforms.
“People should pursue their own interests rather than just following the crowd,” India says. “When too many visitors flock to the same hotspot, it can lead to overcrowding and detract from the experience. The world is vast and full of unexplored wonders.”
India notes that her clients often express regret after adhering to what she calls the “billionaire’s itinerary,” which often includes predictable seasonal hotspots like Europe in the summer or Aspen in the winter. She challenges this norm by asking, “Why visit a major European city in high season when it feels more like a tourist gathering than an authentic local experience?”
She advises everyday travelers to resist the allure of emulating celebrity vacation spots just to get social media acclaim. Instead of trying to replicate the glamorous images seen online, India encourages a more in-depth approach to travel.
“Many are busy capturing moments for others without truly experiencing the place themselves,” she says.
India advocates choosing destinations that align with your personal interests and desire to grow intellectually and culturally. “Choose places that fascinate you, places that offer new insights and perspectives,” she suggests.
She often plans trips with a focus on understanding how different cultures promote longevity through their wellness practices. This curiosity about global lifestyles informs her travel choices and enriches her experiences.
“Let your current interests, whether it’s a documentary, a music genre, or a book, guide your travel decisions,” she advises. For example, if you’re fascinated by ancient civilizations, a trip to explore Egypt’s rich history could be incredibly fulfilling.
India also emphasizes that meaningful travel doesn’t require a lavish budget. “Beyond the beaten path of France and Italy, there are places where simple pleasures like street food or daily massages offer deep cultural immersion without the high price tag,” she notes.
It highlights regions such as South America, Africa and Southeast Asia as underrated gems that offer accessible and deeply engaging travel experiences.
In conclusion, India highlights the importance of selecting destinations that offer authentic interactions with locals, allowing travellers to connect more authentically with different cultures from around the world.
